To build up credibility among your customers, you need to have your own domain name. It makes your customers feel comfortable and that they are dealing with a large, established company, rather than with some fly by night operator.

Many search engines give a lot of emphasis to the home page of a particular domain, i.e. other things remaining the same, a home page of a domain will often rank higher for a particular keyword than any other page. When you use some of the free hosting services, your index.html page is the home page of your site, but not of that domain. Hence in these search engines, your site will find it very difficult to make it to the top 20 or top 30, let alone the top 10 for some of the really competitive keywords. Just think of the amount of traffic that you will lose if this happens.

If you do not currently have a domain name, are you convinced that you need one right now? The small fee that you pay per year for your own domain name is peanuts compared to the benefits that you get.

Please feel free to contact us today with any questions or to request a free proposal for your company’s website design.

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